Bachelors in Business Data Analytics

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Management Sciences

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Program BS Business Data Analytics

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Programs - BS Business Data Analytics

Program Objectives

Developing students who can recognize, comprehend, and apply the language, theory and models of data science to the field of business.
Enable the student to critically assess, synthesize and resolve complex structured and unstructured business problems.
Foster an aptitude for innovation, business improvements and entrepreneurship.
Impart a sense of ethical decision making and instill a commitment towards the welfare of the organization in particular and society in general.

Career Prospects

Graduates of the BS Business Data Analytics program are well-prepared for a variety of roles, including:

Entrepreneurship: Encouraged to start their own businesses or data-driven ventures.
Employment Opportunities: Job roles in multinationals, telecom industry, real estate, e-commerce, financial services, and consultancy firms as:

o Data Analysts

o Business Analysts

o Market Research Analysts

o Business Intelligence Specialists

o Data Scientists

Road Map (Batch Fall 2025)

The Semester wise course plan is provided as follows:

Semester 1

S#	Course Code	Subjects		Cr. Hrs	Course Category	Pre-Req.
	MGT173	Programming Language for Business Analytics		3(2,1)	Major
	MGT132	Principles of Accounting		3(3,0)	Major
	MGT101	Introduction to Management		3(3,0)	Major
	MGT172	Mathematics for Business Analytics		3(3,0)	General
	MGT171	Computing Technologies for Business		3(2,1)	General
	HUM112	Islamic Studies		2(2,0)	General
Total			17

Semester 2

S#	Course Code	Subjects		Cr. Hrs	Course Category	Pre-Req.
	MGT176	Fundamentals of Business Analytics		3(2,1)	Major
	MGT240	Statistics for Business Analytics		3(3,0)	Major
	ACC201	Cost and Management Accounting		3(3,0)	Major	MGT132
	MGT272	Advanced Mathematics for Business Analytics		3(3,0)	General	MGT172
	HUM100	Functional English		3(3,0)	General
	HUM113	Ideology and Constitution of Pakistan		2(2,0)	General
Total			17

Semester 3

S#	Course Code	Subjects		Cr. Hrs	Course Category	Pre-Req.
	MGT174	Business Data Analysis		3(2,1)	Major	MGTl73
	MGT311	Marketing Management in Digital Era		3(3,0)	Major
	MGT232	Business Finance		3(3,0)	Major
	PHY124	Applied Physics		3(2,1)	General
	CSC210	Professional Practices		2(2,0)	General
	HUM120	Expository Writing		3(3,0)	General
Total			17

Semester 4

S#	Course Code	Subjects		Cr. Hrs	Course Category	Pre-Req.
	MGT244	Business Applications Using Machine Learning		3(2,1)	Major	MGTl73
	MGT385	Data & Dashboards		3(2,1)	Major	MGTl73
	MGT350	Human Resource Management		3(3,0)	Major
	CSC211	Data Structures		3(2,1)	Allied
	MGT250	Introduction to Entrepreneurship		2(2,0)	General
	HUM208	Civic and Community Engagement		2(2,0)	General
	HUM122	Fundamentals of Psychology		2(2,0)	General
Total			18

Semester 5

S#	Course Code	Subjects		Cr. Hrs	Course Category	Pre-Req.
	MGT389	NLP for Business		3(3,0)	Major	MGTl73
	MGT330	Financial Management		3(3,0	Major	MGT232
	MGT301	Research Tools and Techniques		3(3,0)	Major
	MGT387	Databases for Business		3(2,1)	Major	MGTl71
	DSC293	Data Science Fundamentals		3(2,1)	Allied
		Internship		3(3,0)
Total			18

Semester 6

S#	Course Code	Subjects		Cr. Hrs	Course Category	Pre-Req.
	MGT388	Deep Learning for Business		3(2,1)	Major	MGTl73
	MGT461	Project Management		3(3,0)	Major
	CSC262	Artificial Intelligence		3(2,1)	Allied
		Major Specialization I		3(3,0)	Major
		Major Specialization II		3(3,0)	Major
		Major Specialization III		3(3,0)	Allied
Total			18

Semester 7

S#	Course Code	Subjects		Cr. Hrs	Course Category	Pre-Req.
	MGT488	Advanced Deep Learning for Business		3(2,1)	Major	MGT388
	MGT470	Strategic Management		3(3,0)	Major
	DSC306	Data Mining		3(2,1)	Allied
		Major Specialization III		3(3,0)	Major
		Major Specialization IV		3(3,0)	Major
Total			15

Semester 8

S#	Course Code	Subjects		Cr. Hrs	Course Category	Pre-Req.
		Major Specialization V		3(3,0)	Major
		Major Specialization VI		3(3,0)	Major
		Major Specialization VII		3(3,0)	Major
		Major Specialization VIII		3(3,0)	Major
		Final Year Project		6(6,0)	Major
Total			18

List of Major Specialization Courses:

Financial courses from Finance Elective Courses (any four courses from Financial Technology Elective Courses to complete the Single Major requirements of the Bachelor of Science in Business Data Analytics Degree Program).

S#	Course Code	Subjects	Cr. Hrs	Pre-Req.
	FIN485	Technology in Finance	3(3, 0)
	FIN486	Payment Technology	3(2, 1)	MGT244
	FIN487	Artificial Intelligence for Banking	3(2, 1)	MGT244
	FIN488	Technological Applications in Entrepreneurial Finance	3(2, 1)	MGT173

Marketing Analytics Specialization Elective Courses (any four courses from Marketing Elective Courses and any four courses from Marketing Analytics Elective Courses to complete the Single Major requirements of the Bachelor of Science in Business Data Analytics Degree Program).

S#	Course Code	Subjects	Cr. Hrs	Pre-Req.
	MKT489	Marketing Analytics	3(3, 0)
	MKT490	Social Media Analytics	3(2, 1)	MGT244
	MKT491	Data Science for Product Managers	3(2, 1)	MGT244
	MKT492	Customer Analytics	3(2, 1)	MGT244

Human Resource Analytics Specialization Elective Courses (any four courses from Human Resource Management Elective Courses and any four courses from Human Resource Analytics Elective Courses to complete the Single Major requirements of the Bachelor of Science in Business Data Analytics Degree Program).

S#	Course Code	Subjects	Cr. Hrs	Pre-Req.
	HRM484	Foundation for HR Analytics	3(3, 0)
	HRM485	HR Analytics I	3(2, 1)	MGT244
	HRM486	HR Analytics II	3(2, 1)	MGT244
	HRM487	Strategic Talent Analytics	3(2, 1)	MGT244

Faculty of Management Sciences

Programs - BS Business Data Analytics

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